Concept, Copywriting, Design, Website
People often talk about the best beers, burgers or donuts in New York—there are blogs, maps and listicles. I get it. Those things are fucking delicious. But as someone with a massive sweet tooth, I've been missing something that covers all of the lush sugars in the city. NYC is teeming with divine cookies, saporous [I've always wanted to use that word] scoops of ice cream and restaurants that you might not have guessed have an incredible slice of carrot cake.
So I took it upon myself (not that I needed a reason to eat more sweets) to document it digitally. With a Map marked with places sorted by category you'll find where to go, and in Write Ups you'll discover written pieces by me detailing what's so sweet about the place and my recommendation from the menu.